Natchez’s American Cancer Society “Real Men Wear Pink” contestant Dan Gibson wants to show the rest of the country how fundraising is done.

As the local representative in the “Real Men Wear Pink” contest, Gibson is competing against other men in communities throughout the nation to raise the most funds to benefit breast cancer research.

By all indications, Natchez and the Miss-Lou are up for the challenge.

The Miss-Lou Relay for Life is among the best in the nation in terms of participation and fundraising per capita.

It is no surprise, then, that Gibson had little trouble gaining support in his effort to show his competitors how fundraising is done.

In addition to raising funds and supporting worthy causes such as the American Cancer Society, Natchezians really love to put on a really big show.

So, naturally, putting on shows factors into Gibson’s fundraising plan.

With the help of members of the Natchez Festival of Music board, Gibson has arranged a series of “Concerts 4 the Cure,” that will kick off with a free gospel concert at 4 p.m. Sunday at new Direction Outreach Ministries, 306 Oak St., Natchez.

Although free, a love offering will be collected at the show.

The series will continue at 4 p.m. the fourth Sunday of each month at different venues and featuring different kinds of music for the next four months.

With a team such as the Natchez Festival of Music behind him, we have no doubt Dan Gibson will show other contestants how fundraising is done.

We also have no doubt the series will feature some great musical entertainment.

Most importantly, however, it is all for a great cause, fighting the scourge of cancer.

We encourage everyone to support this cause and to help Gibson “Show them how it is done.”